Current News

Kneissl opens Kneissl Star Lounge in Innsbruck

Kneissl North America, LLC is excited to announce the opening of the first Kneissl Star Lounge in Innsbruck Austria by it's Austrian partner, Kneissl Tirol GmbH.

"The Kneissl Star Lounge is an upscale retail concept that we believe presents Kneissl in the best possible way", says Michael McKimson, President of Kneissl North America, LLC.  "The combination of its 'boutique' store combined with a eating and drinking establishment makes the Star Lounge a place where customers won't just come to shop, but to shop and stay.  We believe that this concept can work well here in North America and are currently looking for opportunities".

For a video tour of the Innsbruck Star Lounge, click here.

Kneissl North America opens for 2009 / 2010 season

With a new office established in Seattle, Washington, Kneissl North America, LLC is pleased to announce a partnership with Kneissl Tirol GmbH to market the company's line of high quality products encompassing alpine skis and bindings, cross country skis, sportswear, tennis and mountain bike products.  With equity investments from Kneissl Tirol GmbH and other investors and an exciting product line, the company should be well positioned to build a business based upon offering great products and superior customer service.

"We are excited about the opportunity to help Kneissl regain prominence in North America", says Michael McKimson, President of Kneissl North America, LLC.  "Kneissl has a great tradition, builds products that combine hand-made quality with state of the art technology, a historic and recognized name and a potential customer base from the past that can't wait for Kneissl to reemerge in the market."

In addition to working with Kneissl's core product lines, Kneissl North America will also work with its partners in Austria to develop unique retail and real estate development projects designed to leverage the quality of the Kneissl brand.

Kneissl Tirol GmbH receives significant investment from Sheikh Al Jaber

Sheikh Mohammed Bin Issa Al Jaber has completed an investment in Kneissl Tirol Gmbh, and now owns a majority interest in the company. Kneissl, the traditional company which has its headquarters in Kufstein, has had a long and storied history of technological innovation and customer loyalty. Sheikh Al Jaber's investment solidifies the company's recent direction, and plans on leveraging the famed Kneissl Red Star Austria to create a world-wide, highly regarded leisure and lifestyle company.

Kneissl CEO Andreas Gebauer commented upon Sheikh Al Jaber’s investment: “This is a great moment for Kneissl”. For Gebauer this investor confidence confirms the success of Kneissl’s brand relaunch that started in the year 2007: “We can now continue the great and internationally successful history of Kneissl, revive the tradition of a famous and in many countries well-established sports brand, and further develop it into a lifestyle brand recognized everywhere!”  

According to Al Jaber, the history of Kneissl shows that this classic Austrian brand possesses a lot of charisma, with a special international appeal. “All analysis points in that direction and we would now like to seize the international potential of this Austrian treasure and develop it with even more energy!”, he says. Al Jaber points out that long-term sustainability of this investment, like all of his projects, is essential. In his view, Kneissl has the potential to become an international top brand in the luxury leisure industry and to sustain that positioning. The impressive history of the brand and the potential synergies with his existing hotel business were the decisive motivators to invest in Kneissl.